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pm-win-loss-analysis
Security scan passedRun a Pragmatic Institute Win/Loss analysis — understand why recent evaluators did or did not buy and the steps they to…
Part of Product Manager CopilotPack · 18 skills
What pm-win-loss-analysis does
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Run a Pragmatic Institute Win/Loss analysis — understand why recent evaluators did or did not buy and the steps they took in their buying process. Use when a PM says "why did we win/lose", "win-loss", "why do deals slip", "churn reasons", "why did they pick the competitor", or "interview a lost prospect". Enforces the rule that win/loss is run by an objective party not involved in the sale, and evaluates the buying PROCESS, not the salespeople. Produces a Win/Loss Interview Guide and a Win/Loss Findings Report as a Markdown or Word .docx artifact.
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