
Adobe's skills for Customer Journey Analytics: KPI digests, top movers, funnel fallout, segment comparisons and executive briefings.
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About
Adobe's own plugin for Customer Journey Analytics (CJA). It connects your agent to Adobe's hosted CJA MCP server and adds skills that turn plain-language questions into analyst-style reports on your CJA data views, from a weekly KPI digest to a briefing for leadership. What its skills do - KPI pulse: how your key metrics changed over a period, with trend direction and the dimension behind each move - Top movers: the pages, channels or other dimension items that gained or lost the most for a metric - Funnel health check: step-by-step fallout across a multi-step conversion funnel - Dimension analysis: cardinality, distribution, trends, anomalies and data quality for one dimension - Segment comparison: key metrics side by side for two or more audience segments, such as mobile and desktop - Executive briefing: a narrative performance summary for leadership or a business review How it connects The plugin adds Adobe's CJA MCP server (https://cja-mcp.adobe.io/mcp). The first time it's used, you sign in with your Adobe ID and choose your organization if you belong to more than one. An admin has to give you MCP access in the Adobe Admin Console (CJA product admins have it already). The skills only find components and run reports, which MCP Read-only Access covers. How to install it In Claude Code, run /plugin marketplace add adobe/skills, then /plugin install adobe-cja@adobe-skills. Good to know - It needs a Customer Journey Analytics license. Adobe charges nothing extra for the MCP server, but its report calls count toward your organization's monthly reporting allowance. - Several skills also save their report as an HTML file and open it, alongside the answer in the chat.
Plugins people install alongside Adobe Customer Journey Analytics.
Once it’s added
“How are our KPIs looking this week?”
“Which marketing channels grew or shrank most this month?”
“Check the health of our purchase funnel.”
“Audit our Marketing Channel values: any spelling variations or duplicates?”
“Compare mobile vs desktop performance.”
“Write last week's performance briefing for leadership.”
Before you add it
Reads only
Your CJA data views, metrics, dimensions and segments · Reports on your data, up to 100 rows per call
Makes changes · your agent can ask first
Saves HTML reports and briefings on your computer · Changes nothing in Customer Journey Analytics
From people who use it
Step by step
Nothing new reaches your agent until a person has looked at it.
Scanned on every change, and again when our rules improve.
Runs on your machine.
Runs on your machine.
/plugin marketplace add adobe/skills /plugin install adobe-cja@adobe-skills
Scanned and passed · checked 5 h ago
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Safe to install in every agent it supports. Claude plugins.