# share-of-voice-tracker

> Use when the user asks to "track our share of voice", "what share of the conversation do we own vs competitors", or "tr…

Use when the user asks to "track our share of voice", "what share of the conversation do we own vs competitors", or "trend our SOV this quarter"; computes SOV% = brand mentions ÷ (brand + competitor panel mentions) per platform per period on a LOCKED competitor panel — a panel switch invalidates the trend (restart the series and log the break; the ECHO O3 rule) — plus a sentiment-weighted SOV variant (sentiment labeled Estimated unless human-coded) and a Wikipedia-pageviews attention-share alternative; built from keyless listening connectors, gdelt.py news echo, and user exports — public counts only, closed platforms are never scraped. Not for backlink or offsite SEO signals — use offsite-signal-analyzer. 声量份额/竞品声量对比/提及份额/注意力份额

- Type: Skill
- Made by: aaron-he-zhu
- Category: Marketing & SEO
- Formats: Skills
- Version: 20.1.0
- Source: https://github.com/aaron-he-zhu/aaron-marketing-skills/tree/HEAD/social/observe/share-of-voice-tracker
- Page: https://pluginboard.ai/skills/share-of-voice-tracker

## Works with

- ChatGPT
- Claude
- Gemini
- GitHub Copilot
- Cursor
- Claude Code
- Codex
- Antigravity
- Gemini CLI
- Replit
- OpenClaw
- OpenCode
- Hermes Agent

## Install

### ChatGPT

In ChatGPT: Download the share-of-voice-tracker folder and zip it, then Plugins → Skills → Create → Upload from your computer. Business and Enterprise plans.

View the folder on GitHub: https://github.com/aaron-he-zhu/aaron-marketing-skills/tree/HEAD/social/observe/share-of-voice-tracker

### Claude

In Claude (web or desktop): Download the share-of-voice-tracker folder and zip the folder itself, then upload it in Customize → Skills.

View the folder on GitHub: https://github.com/aaron-he-zhu/aaron-marketing-skills/tree/HEAD/social/observe/share-of-voice-tracker

### Gemini

In Gemini: Download the share-of-voice-tracker folder, then at gemini.google.com click Customize → Skills → Create → Upload and pick the folder (or a .zip of it).

View the folder on GitHub: https://github.com/aaron-he-zhu/aaron-marketing-skills/tree/HEAD/social/observe/share-of-voice-tracker

### GitHub Copilot

Run in your terminal:

```shell
npx -y degit aaron-he-zhu/aaron-marketing-skills/social/observe/share-of-voice-tracker ~/.copilot/skills/share-of-voice-tracker
```

View the folder on GitHub: https://github.com/aaron-he-zhu/aaron-marketing-skills/tree/HEAD/social/observe/share-of-voice-tracker

### Cursor

Run in your terminal:

```shell
npx -y degit aaron-he-zhu/aaron-marketing-skills/social/observe/share-of-voice-tracker ~/.cursor/skills/share-of-voice-tracker
```

View the folder on GitHub: https://github.com/aaron-he-zhu/aaron-marketing-skills/tree/HEAD/social/observe/share-of-voice-tracker

### Claude Code

Run in your terminal:

```shell
npx -y degit aaron-he-zhu/aaron-marketing-skills/social/observe/share-of-voice-tracker ~/.claude/skills/share-of-voice-tracker
```

View the folder on GitHub: https://github.com/aaron-he-zhu/aaron-marketing-skills/tree/HEAD/social/observe/share-of-voice-tracker

Or all of Aaron Marketing Skills, in Claude Code:

```text
/plugin marketplace add aaron-he-zhu/aaron-marketing-skills
/plugin install aaron-marketing@aaron
```

### Codex

Run in your terminal:

```shell
npx -y degit aaron-he-zhu/aaron-marketing-skills/social/observe/share-of-voice-tracker ~/.agents/skills/share-of-voice-tracker
```

View the folder on GitHub: https://github.com/aaron-he-zhu/aaron-marketing-skills/tree/HEAD/social/observe/share-of-voice-tracker

### Antigravity

In Antigravity: Copy the share-of-voice-tracker folder into ~/.gemini/config/skills (Antigravity app and IDE) or ~/.gemini/antigravity-cli/skills (Antigravity CLI).

View the folder on GitHub: https://github.com/aaron-he-zhu/aaron-marketing-skills/tree/HEAD/social/observe/share-of-voice-tracker

### Gemini CLI

Run in your terminal:

```shell
npx -y degit aaron-he-zhu/aaron-marketing-skills/social/observe/share-of-voice-tracker ~/.gemini/skills/share-of-voice-tracker
```

View the folder on GitHub: https://github.com/aaron-he-zhu/aaron-marketing-skills/tree/HEAD/social/observe/share-of-voice-tracker

### Replit

Run in your terminal:

```shell
npx -y degit aaron-he-zhu/aaron-marketing-skills/social/observe/share-of-voice-tracker .agents/skills/share-of-voice-tracker
```

View the folder on GitHub: https://github.com/aaron-he-zhu/aaron-marketing-skills/tree/HEAD/social/observe/share-of-voice-tracker

### OpenClaw

Run in your terminal:

```shell
npx -y degit aaron-he-zhu/aaron-marketing-skills/social/observe/share-of-voice-tracker ~/.openclaw/skills/share-of-voice-tracker
```

View the folder on GitHub: https://github.com/aaron-he-zhu/aaron-marketing-skills/tree/HEAD/social/observe/share-of-voice-tracker

### OpenCode

Run in your terminal:

```shell
npx -y degit aaron-he-zhu/aaron-marketing-skills/social/observe/share-of-voice-tracker ~/.config/opencode/skills/share-of-voice-tracker
```

View the folder on GitHub: https://github.com/aaron-he-zhu/aaron-marketing-skills/tree/HEAD/social/observe/share-of-voice-tracker

### Hermes Agent

Run in your terminal:

```shell
npx -y degit aaron-he-zhu/aaron-marketing-skills/social/observe/share-of-voice-tracker ~/.hermes/skills/share-of-voice-tracker
```

View the folder on GitHub: https://github.com/aaron-he-zhu/aaron-marketing-skills/tree/HEAD/social/observe/share-of-voice-tracker

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From Pluginboard (https://pluginboard.ai).