# pm-competitive-landscape

> Map the Pragmatic Institute Competitive Landscape — identify competitive AND alternative offerings, assess their streng…

Map the Pragmatic Institute Competitive Landscape — identify competitive AND alternative offerings, assess their strengths and weaknesses, and develop a strategy for winning (knowing when to fight and when to run). Use when a PM says "competitive analysis", "competitors", "battlecard", "how do we win against X", "alternatives", or "where do we play". Includes the Solution Matrix (customer impact vs. depth of investment). Produces a Competitive Landscape analysis and a Solution Matrix as a Markdown or Word .docx artifact.

- Type: Skill
- Made by: julianoczkowski
- Category: Marketing & SEO
- Formats: Skills
- Version: 1193f45
- Source: https://github.com/julianoczkowski/product-manager/tree/HEAD/skills/pm-competitive-landscape
- Page: https://pluginboard.ai/skills/pm-competitive-landscape

## Works with

- ChatGPT
- Claude
- Gemini
- GitHub Copilot
- Cursor
- Claude Code
- Codex
- Antigravity
- Gemini CLI
- Replit
- OpenClaw
- OpenCode
- Hermes Agent

## Install

### ChatGPT

In ChatGPT: Download the pm-competitive-landscape folder and zip it, then Plugins → Skills → Create → Upload from your computer. Business and Enterprise plans.

View the folder on GitHub: https://github.com/julianoczkowski/product-manager/tree/HEAD/skills/pm-competitive-landscape

### Claude

In Claude (web or desktop): Download the pm-competitive-landscape folder and zip the folder itself, then upload it in Customize → Skills.

View the folder on GitHub: https://github.com/julianoczkowski/product-manager/tree/HEAD/skills/pm-competitive-landscape

### Gemini

In Gemini: Download the pm-competitive-landscape folder, then at gemini.google.com click Customize → Skills → Create → Upload and pick the folder (or a .zip of it).

View the folder on GitHub: https://github.com/julianoczkowski/product-manager/tree/HEAD/skills/pm-competitive-landscape

### GitHub Copilot

Run in your terminal:

```shell
npx -y degit julianoczkowski/product-manager/skills/pm-competitive-landscape ~/.copilot/skills/pm-competitive-landscape
```

View the folder on GitHub: https://github.com/julianoczkowski/product-manager/tree/HEAD/skills/pm-competitive-landscape

### Cursor

Run in your terminal:

```shell
npx -y degit julianoczkowski/product-manager/skills/pm-competitive-landscape ~/.cursor/skills/pm-competitive-landscape
```

View the folder on GitHub: https://github.com/julianoczkowski/product-manager/tree/HEAD/skills/pm-competitive-landscape

### Claude Code

Run in your terminal:

```shell
npx -y degit julianoczkowski/product-manager/skills/pm-competitive-landscape ~/.claude/skills/pm-competitive-landscape
```

View the folder on GitHub: https://github.com/julianoczkowski/product-manager/tree/HEAD/skills/pm-competitive-landscape

Or all of Product Manager Copilot, in Claude Code:

```text
/plugin marketplace add julianoczkowski/product-manager
/plugin install product-manager@product-manager-marketplace
```

### Codex

Run in your terminal:

```shell
npx -y degit julianoczkowski/product-manager/skills/pm-competitive-landscape ~/.agents/skills/pm-competitive-landscape
```

View the folder on GitHub: https://github.com/julianoczkowski/product-manager/tree/HEAD/skills/pm-competitive-landscape

### Antigravity

In Antigravity: Copy the pm-competitive-landscape folder into ~/.gemini/config/skills (Antigravity app and IDE) or ~/.gemini/antigravity-cli/skills (Antigravity CLI).

View the folder on GitHub: https://github.com/julianoczkowski/product-manager/tree/HEAD/skills/pm-competitive-landscape

### Gemini CLI

Run in your terminal:

```shell
npx -y degit julianoczkowski/product-manager/skills/pm-competitive-landscape ~/.gemini/skills/pm-competitive-landscape
```

View the folder on GitHub: https://github.com/julianoczkowski/product-manager/tree/HEAD/skills/pm-competitive-landscape

### Replit

Run in your terminal:

```shell
npx -y degit julianoczkowski/product-manager/skills/pm-competitive-landscape .agents/skills/pm-competitive-landscape
```

View the folder on GitHub: https://github.com/julianoczkowski/product-manager/tree/HEAD/skills/pm-competitive-landscape

### OpenClaw

Run in your terminal:

```shell
npx -y degit julianoczkowski/product-manager/skills/pm-competitive-landscape ~/.openclaw/skills/pm-competitive-landscape
```

View the folder on GitHub: https://github.com/julianoczkowski/product-manager/tree/HEAD/skills/pm-competitive-landscape

### OpenCode

Run in your terminal:

```shell
npx -y degit julianoczkowski/product-manager/skills/pm-competitive-landscape ~/.config/opencode/skills/pm-competitive-landscape
```

View the folder on GitHub: https://github.com/julianoczkowski/product-manager/tree/HEAD/skills/pm-competitive-landscape

### Hermes Agent

Run in your terminal:

```shell
npx -y degit julianoczkowski/product-manager/skills/pm-competitive-landscape ~/.hermes/skills/pm-competitive-landscape
```

View the folder on GitHub: https://github.com/julianoczkowski/product-manager/tree/HEAD/skills/pm-competitive-landscape

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From Pluginboard (https://pluginboard.ai).