# marketing-planning

> Builds the marketing plan of record — objectives, channel mix, budget allocation, sequencing, and the measurement that…

Builds the marketing plan of record — objectives, channel mix, budget allocation, sequencing, and the measurement that says whether it worked. Use this for annual or quarterly planning, when budget must be allocated or defended, when marketing activity feels busy but undirected, or when a plan needs pressure-testing before commitment.

- Type: Skill
- Made by: cbrock84
- Category: Marketing & SEO
- Formats: Skills
- Version: f7c683a
- Source: https://github.com/cbrock84/headcount/tree/HEAD/plugins/marketing/skills/marketing-planning
- Page: https://pluginboard.ai/skills/marketing-planning

## Works with

- ChatGPT
- Claude
- Gemini
- GitHub Copilot
- Cursor
- Claude Code
- Codex
- Antigravity
- Gemini CLI
- Replit
- OpenClaw
- OpenCode
- Hermes Agent

## Install

### ChatGPT

In ChatGPT: Download the marketing-planning folder and zip it, then Plugins → Skills → Create → Upload from your computer. Business and Enterprise plans.

View the folder on GitHub: https://github.com/cbrock84/headcount/tree/HEAD/plugins/marketing/skills/marketing-planning

### Claude

In Claude (web or desktop): Download the marketing-planning folder and zip the folder itself, then upload it in Customize → Skills.

View the folder on GitHub: https://github.com/cbrock84/headcount/tree/HEAD/plugins/marketing/skills/marketing-planning

### Gemini

In Gemini: Download the marketing-planning folder, then at gemini.google.com click Customize → Skills → Create → Upload and pick the folder (or a .zip of it).

View the folder on GitHub: https://github.com/cbrock84/headcount/tree/HEAD/plugins/marketing/skills/marketing-planning

### GitHub Copilot

Run in your terminal:

```shell
npx -y degit cbrock84/headcount/plugins/marketing/skills/marketing-planning ~/.copilot/skills/marketing-planning
```

View the folder on GitHub: https://github.com/cbrock84/headcount/tree/HEAD/plugins/marketing/skills/marketing-planning

### Cursor

Run in your terminal:

```shell
npx -y degit cbrock84/headcount/plugins/marketing/skills/marketing-planning ~/.cursor/skills/marketing-planning
```

View the folder on GitHub: https://github.com/cbrock84/headcount/tree/HEAD/plugins/marketing/skills/marketing-planning

### Claude Code

Run in your terminal:

```shell
npx -y degit cbrock84/headcount/plugins/marketing/skills/marketing-planning ~/.claude/skills/marketing-planning
```

View the folder on GitHub: https://github.com/cbrock84/headcount/tree/HEAD/plugins/marketing/skills/marketing-planning

Or all of Headcount Marketing, in Claude Code:

```text
/plugin marketplace add cbrock84/headcount
/plugin install marketing@headcount
```

### Codex

Run in your terminal:

```shell
npx -y degit cbrock84/headcount/plugins/marketing/skills/marketing-planning ~/.agents/skills/marketing-planning
```

View the folder on GitHub: https://github.com/cbrock84/headcount/tree/HEAD/plugins/marketing/skills/marketing-planning

### Antigravity

In Antigravity: Copy the marketing-planning folder into ~/.gemini/config/skills (Antigravity app and IDE) or ~/.gemini/antigravity-cli/skills (Antigravity CLI).

View the folder on GitHub: https://github.com/cbrock84/headcount/tree/HEAD/plugins/marketing/skills/marketing-planning

### Gemini CLI

Run in your terminal:

```shell
npx -y degit cbrock84/headcount/plugins/marketing/skills/marketing-planning ~/.gemini/skills/marketing-planning
```

View the folder on GitHub: https://github.com/cbrock84/headcount/tree/HEAD/plugins/marketing/skills/marketing-planning

### Replit

Run in your terminal:

```shell
npx -y degit cbrock84/headcount/plugins/marketing/skills/marketing-planning .agents/skills/marketing-planning
```

View the folder on GitHub: https://github.com/cbrock84/headcount/tree/HEAD/plugins/marketing/skills/marketing-planning

### OpenClaw

Run in your terminal:

```shell
npx -y degit cbrock84/headcount/plugins/marketing/skills/marketing-planning ~/.openclaw/skills/marketing-planning
```

View the folder on GitHub: https://github.com/cbrock84/headcount/tree/HEAD/plugins/marketing/skills/marketing-planning

### OpenCode

Run in your terminal:

```shell
npx -y degit cbrock84/headcount/plugins/marketing/skills/marketing-planning ~/.config/opencode/skills/marketing-planning
```

View the folder on GitHub: https://github.com/cbrock84/headcount/tree/HEAD/plugins/marketing/skills/marketing-planning

### Hermes Agent

Run in your terminal:

```shell
npx -y degit cbrock84/headcount/plugins/marketing/skills/marketing-planning ~/.hermes/skills/marketing-planning
```

View the folder on GitHub: https://github.com/cbrock84/headcount/tree/HEAD/plugins/marketing/skills/marketing-planning

---
From Pluginboard (https://pluginboard.ai).