# GTM Engine

> A founder's sales kit for your agent: pain-first cold emails, lead scoring, call analysis and a daily pipeline routine on Linear.

Himanshu Saleria's GTM Engine, a set of sales skills for founders doing sales for the first time. This page's Agent Skill is its cold-email skill, which writes signal-based, pain-first outreach and learns from your feedback. The GTM Engine plugin for Claude Code installs all eight skills.

What you can do with it
- Write a cold email that leads with the prospect's pain and the signal behind it, such as a job post or a funding round
- Turn it into a sequence of three or four emails with follow-ups
- Save feedback such as "too formal" so later emails follow it
- With the full plugin: score a lead against your ideal customer profile, analyse a call transcript against sales frameworks, run a morning briefing and an end-of-day wrap-up from Linear and Google Calendar, and sync call recordings

How it works
- The skills read your company context, personas and messaging from files the /setup wizard creates (config/config.yaml and my-context/)
- In Claude Code: /plugin marketplace add himanshusaleria/gtm-engine, then /plugin install gtm-engine@gtm-engine-marketplace, and keep a local clone of the repo for your config
- The full plugin uses Linear as its CRM, and works best with Google Workspace connected

Good to know
- The skills write drafts; they don't send email
- It's a community project by Himanshu Saleria
- MIT licensed

- Type: Skill
- Made by: himanshusaleria
- Category: Sales
- Formats: Skills
- Version: b2edc70
- Source: https://github.com/himanshusaleria/gtm-engine/tree/HEAD/skills/cold-email
- Page: https://pluginboard.ai/skills/gtm-engine

## Works with

- ChatGPT
- Claude
- Gemini
- GitHub Copilot
- Cursor
- Claude Code
- Codex
- Antigravity
- Gemini CLI
- Replit
- OpenClaw
- OpenCode
- Hermes Agent

## Install

### ChatGPT

In ChatGPT: Download the cold-email folder and zip it, then Plugins → Skills → Create → Upload from your computer. Business and Enterprise plans.

View the folder on GitHub: https://github.com/himanshusaleria/gtm-engine/tree/HEAD/skills/cold-email

### Claude

In Claude (web or desktop): Download the cold-email folder and zip the folder itself, then upload it in Customize → Skills.

View the folder on GitHub: https://github.com/himanshusaleria/gtm-engine/tree/HEAD/skills/cold-email

### Gemini

In Gemini: Download the cold-email folder, then at gemini.google.com click Customize → Skills → Create → Upload and pick the folder (or a .zip of it).

View the folder on GitHub: https://github.com/himanshusaleria/gtm-engine/tree/HEAD/skills/cold-email

### GitHub Copilot

Run in your terminal:

```shell
npx -y degit himanshusaleria/gtm-engine/skills/cold-email ~/.copilot/skills/cold-email
```

View the folder on GitHub: https://github.com/himanshusaleria/gtm-engine/tree/HEAD/skills/cold-email

### Cursor

Run in your terminal:

```shell
npx -y degit himanshusaleria/gtm-engine/skills/cold-email ~/.cursor/skills/cold-email
```

View the folder on GitHub: https://github.com/himanshusaleria/gtm-engine/tree/HEAD/skills/cold-email

### Claude Code

Run in your terminal:

```shell
npx -y degit himanshusaleria/gtm-engine/skills/cold-email ~/.claude/skills/cold-email
```

View the folder on GitHub: https://github.com/himanshusaleria/gtm-engine/tree/HEAD/skills/cold-email

Or as a Claude Code plugin:

```text
/plugin marketplace add himanshusaleria/gtm-engine
/plugin install gtm-engine@gtm-engine-marketplace
```

### Codex

Run in your terminal:

```shell
npx -y degit himanshusaleria/gtm-engine/skills/cold-email ~/.agents/skills/cold-email
```

View the folder on GitHub: https://github.com/himanshusaleria/gtm-engine/tree/HEAD/skills/cold-email

### Antigravity

In Antigravity: Copy the cold-email folder into ~/.gemini/config/skills (Antigravity app and IDE) or ~/.gemini/antigravity-cli/skills (Antigravity CLI).

View the folder on GitHub: https://github.com/himanshusaleria/gtm-engine/tree/HEAD/skills/cold-email

### Gemini CLI

Run in your terminal:

```shell
npx -y degit himanshusaleria/gtm-engine/skills/cold-email ~/.gemini/skills/cold-email
```

View the folder on GitHub: https://github.com/himanshusaleria/gtm-engine/tree/HEAD/skills/cold-email

### Replit

Run in your terminal:

```shell
npx -y degit himanshusaleria/gtm-engine/skills/cold-email .agents/skills/cold-email
```

View the folder on GitHub: https://github.com/himanshusaleria/gtm-engine/tree/HEAD/skills/cold-email

### OpenClaw

Run in your terminal:

```shell
npx -y degit himanshusaleria/gtm-engine/skills/cold-email ~/.openclaw/skills/cold-email
```

View the folder on GitHub: https://github.com/himanshusaleria/gtm-engine/tree/HEAD/skills/cold-email

### OpenCode

Run in your terminal:

```shell
npx -y degit himanshusaleria/gtm-engine/skills/cold-email ~/.config/opencode/skills/cold-email
```

View the folder on GitHub: https://github.com/himanshusaleria/gtm-engine/tree/HEAD/skills/cold-email

### Hermes Agent

Run in your terminal:

```shell
npx -y degit himanshusaleria/gtm-engine/skills/cold-email ~/.hermes/skills/cold-email
```

View the folder on GitHub: https://github.com/himanshusaleria/gtm-engine/tree/HEAD/skills/cold-email

---
From Pluginboard (https://pluginboard.ai).
