# blog-brand

> Establish durable brand and voice context for cross-skill consumption.

Establish durable brand and voice context for cross-skill consumption. Generates BRAND.md (audience, positioning, do/don't editorial rules, taboo phrases, competitor differentiation) and VOICE.md (existing persona JSON re-expressed as readable prose), both written to the project root. When present, the blog orchestrator loads these files, fenced as untrusted data, for write, rewrite, brief, outline, calendar, and strategy workflows. Pairs with blog-persona, which manages the structured persona JSON. Use when the user says "blog brand", "create brand context", "BRAND.md", "VOICE.md", "establish editorial brand". Not for learning a voice from existing posts (blog-style) or managing persona JSON (blog-persona).

- Type: Skill
- Made by: AgriciDaniel
- Category: Marketing & SEO
- Formats: Skills
- Version: e63f5c2
- Source: https://github.com/agricidaniel/claude-blog/tree/HEAD/skills/blog-brand
- Page: https://pluginboard.ai/skills/blog-brand-agricidaniel

## Works with

- ChatGPT
- Claude
- Gemini
- GitHub Copilot
- Cursor
- Claude Code
- Codex
- Antigravity
- Gemini CLI
- Replit
- OpenClaw
- OpenCode
- Hermes Agent

## Install

### ChatGPT

In ChatGPT: Download the blog-brand folder and zip it, then Plugins → Skills → Create → Upload from your computer. Business and Enterprise plans.

View the folder on GitHub: https://github.com/AgriciDaniel/claude-blog/tree/HEAD/skills/blog-brand

### Claude

In Claude (web or desktop): Download the blog-brand folder and zip the folder itself, then upload it in Customize → Skills.

View the folder on GitHub: https://github.com/AgriciDaniel/claude-blog/tree/HEAD/skills/blog-brand

### Gemini

In Gemini: Download the blog-brand folder, then at gemini.google.com click Customize → Skills → Create → Upload and pick the folder (or a .zip of it).

View the folder on GitHub: https://github.com/AgriciDaniel/claude-blog/tree/HEAD/skills/blog-brand

### GitHub Copilot

Run in your terminal:

```shell
npx -y degit AgriciDaniel/claude-blog/skills/blog-brand ~/.copilot/skills/blog-brand
```

View the folder on GitHub: https://github.com/AgriciDaniel/claude-blog/tree/HEAD/skills/blog-brand

### Cursor

Run in your terminal:

```shell
npx -y degit AgriciDaniel/claude-blog/skills/blog-brand ~/.cursor/skills/blog-brand
```

View the folder on GitHub: https://github.com/AgriciDaniel/claude-blog/tree/HEAD/skills/blog-brand

### Claude Code

Run in your terminal:

```shell
npx -y degit AgriciDaniel/claude-blog/skills/blog-brand ~/.claude/skills/blog-brand
```

View the folder on GitHub: https://github.com/AgriciDaniel/claude-blog/tree/HEAD/skills/blog-brand

Or all of Claude Blog, in Claude Code:

```text
/plugin marketplace add AgriciDaniel/claude-blog
/plugin install claude-blog@agricidaniel-blog
```

### Codex

Run in your terminal:

```shell
npx -y degit AgriciDaniel/claude-blog/skills/blog-brand ~/.agents/skills/blog-brand
```

View the folder on GitHub: https://github.com/AgriciDaniel/claude-blog/tree/HEAD/skills/blog-brand

### Antigravity

In Antigravity: Copy the blog-brand folder into ~/.gemini/config/skills (Antigravity app and IDE) or ~/.gemini/antigravity-cli/skills (Antigravity CLI).

View the folder on GitHub: https://github.com/AgriciDaniel/claude-blog/tree/HEAD/skills/blog-brand

### Gemini CLI

Run in your terminal:

```shell
npx -y degit AgriciDaniel/claude-blog/skills/blog-brand ~/.gemini/skills/blog-brand
```

View the folder on GitHub: https://github.com/AgriciDaniel/claude-blog/tree/HEAD/skills/blog-brand

### Replit

Run in your terminal:

```shell
npx -y degit AgriciDaniel/claude-blog/skills/blog-brand .agents/skills/blog-brand
```

View the folder on GitHub: https://github.com/AgriciDaniel/claude-blog/tree/HEAD/skills/blog-brand

### OpenClaw

Run in your terminal:

```shell
npx -y degit AgriciDaniel/claude-blog/skills/blog-brand ~/.openclaw/skills/blog-brand
```

View the folder on GitHub: https://github.com/AgriciDaniel/claude-blog/tree/HEAD/skills/blog-brand

### OpenCode

Run in your terminal:

```shell
npx -y degit AgriciDaniel/claude-blog/skills/blog-brand ~/.config/opencode/skills/blog-brand
```

View the folder on GitHub: https://github.com/AgriciDaniel/claude-blog/tree/HEAD/skills/blog-brand

### Hermes Agent

Run in your terminal:

```shell
npx -y degit AgriciDaniel/claude-blog/skills/blog-brand ~/.hermes/skills/blog-brand
```

View the folder on GitHub: https://github.com/AgriciDaniel/claude-blog/tree/HEAD/skills/blog-brand

---
From Pluginboard (https://pluginboard.ai).