# attribution

> Build practical B2B attribution models across first touch, lead creation, opportunity creation, multi-touch, account-ba…

Build practical B2B attribution models across first touch, lead creation, opportunity creation, multi-touch, account-based influence, and sales-sourced revenue. Produces model comparison, UTM governance, source-of-truth rules, and channel ROI view. Use when marketing and sales disagree on source or ROI.

- Type: Skill
- Made by: LeadMagic
- Category: Marketing & SEO
- Formats: Skills
- Version: 1.0.0
- Source: https://github.com/leadmagic/gtm-skills/tree/HEAD/skills/analytics/attribution
- Page: https://pluginboard.ai/skills/attribution-leadmagic-2

## Works with

- ChatGPT
- Claude
- Gemini
- GitHub Copilot
- Cursor
- Claude Code
- Codex
- Antigravity
- Gemini CLI
- Replit
- OpenClaw
- OpenCode
- Hermes Agent

## Install

### ChatGPT

In ChatGPT: Download the attribution folder and zip it, then Plugins → Skills → Create → Upload from your computer. Business and Enterprise plans.

View the folder on GitHub: https://github.com/LeadMagic/gtm-skills/tree/HEAD/skills/analytics/attribution

### Claude

In Claude (web or desktop): Download the attribution folder and zip the folder itself, then upload it in Customize → Skills.

View the folder on GitHub: https://github.com/LeadMagic/gtm-skills/tree/HEAD/skills/analytics/attribution

### Gemini

In Gemini: Download the attribution folder, then at gemini.google.com click Customize → Skills → Create → Upload and pick the folder (or a .zip of it).

View the folder on GitHub: https://github.com/LeadMagic/gtm-skills/tree/HEAD/skills/analytics/attribution

### GitHub Copilot

Run in your terminal:

```shell
npx -y degit LeadMagic/gtm-skills/skills/analytics/attribution ~/.copilot/skills/attribution
```

View the folder on GitHub: https://github.com/LeadMagic/gtm-skills/tree/HEAD/skills/analytics/attribution

### Cursor

Run in your terminal:

```shell
npx -y degit LeadMagic/gtm-skills/skills/analytics/attribution ~/.cursor/skills/attribution
```

View the folder on GitHub: https://github.com/LeadMagic/gtm-skills/tree/HEAD/skills/analytics/attribution

### Claude Code

Run in your terminal:

```shell
npx -y degit LeadMagic/gtm-skills/skills/analytics/attribution ~/.claude/skills/attribution
```

View the folder on GitHub: https://github.com/LeadMagic/gtm-skills/tree/HEAD/skills/analytics/attribution

Or all of GTM Skills, in Claude Code:

```text
/plugin marketplace add LeadMagic/gtm-skills
/plugin install gtm-skills@gtm-skills
```

### Codex

Run in your terminal:

```shell
npx -y degit LeadMagic/gtm-skills/skills/analytics/attribution ~/.agents/skills/attribution
```

View the folder on GitHub: https://github.com/LeadMagic/gtm-skills/tree/HEAD/skills/analytics/attribution

### Antigravity

In Antigravity: Copy the attribution folder into ~/.gemini/config/skills (Antigravity app and IDE) or ~/.gemini/antigravity-cli/skills (Antigravity CLI).

View the folder on GitHub: https://github.com/LeadMagic/gtm-skills/tree/HEAD/skills/analytics/attribution

### Gemini CLI

Run in your terminal:

```shell
npx -y degit LeadMagic/gtm-skills/skills/analytics/attribution ~/.gemini/skills/attribution
```

View the folder on GitHub: https://github.com/LeadMagic/gtm-skills/tree/HEAD/skills/analytics/attribution

### Replit

Run in your terminal:

```shell
npx -y degit LeadMagic/gtm-skills/skills/analytics/attribution .agents/skills/attribution
```

View the folder on GitHub: https://github.com/LeadMagic/gtm-skills/tree/HEAD/skills/analytics/attribution

### OpenClaw

Run in your terminal:

```shell
npx -y degit LeadMagic/gtm-skills/skills/analytics/attribution ~/.openclaw/skills/attribution
```

View the folder on GitHub: https://github.com/LeadMagic/gtm-skills/tree/HEAD/skills/analytics/attribution

### OpenCode

Run in your terminal:

```shell
npx -y degit LeadMagic/gtm-skills/skills/analytics/attribution ~/.config/opencode/skills/attribution
```

View the folder on GitHub: https://github.com/LeadMagic/gtm-skills/tree/HEAD/skills/analytics/attribution

### Hermes Agent

Run in your terminal:

```shell
npx -y degit LeadMagic/gtm-skills/skills/analytics/attribution ~/.hermes/skills/attribution
```

View the folder on GitHub: https://github.com/LeadMagic/gtm-skills/tree/HEAD/skills/analytics/attribution

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From Pluginboard (https://pluginboard.ai).