# Aaron Marketing Skills

> Gives your agent 120 marketing skills for SEO and GEO, email, paid ads, social, influencers and launches, with auditors that check the work.

Aaron He Zhu's open-source marketing plugin: 120 skills and 8 slash commands that work like a marketing staff. They cover narrative strategy, SEO and GEO, organic social, email, paid ads, influencer marketing and product launches. Each discipline runs in four phases, follows its own scoring framework and has an auditor skill that checks the work. Every skill works with data you paste or export; connected tools are optional.

What it teaches your agent
- SEO and GEO: keyword research, competitor and SERP analysis, content gaps, writing, schema markup, technical and on-page checks, rank tracking, and content shaped to be cited in AI answers
- Email: deliverability pre-flights (SPF, DKIM, DMARC), segments, subject-line tests, sequences, newsletter monetization and list hygiene
- Paid ads: campaign architecture, search-term mining, ad creative and tests, bid strategy, conversion tracking checks, budget pacing and attribution
- Social: channel planning, content calendars, short-video scripts, engagement, social selling and crisis plans, share of voice
- Influencer marketing: creator discovery and fit scoring, briefs, outreach, contracts and ROI reports
- Narrative and launches: positioning, message houses, pitch narratives, launch tiers, launch-day plans and retros
- Shared registries for entities, claims, consent and launches, plus project memory that carries context between sessions

How it works
- /aaron-marketing:auto sends any goal to the right skill; /aaron-marketing:seo-geo, email, ad, social, influencer, narrative and launch start a discipline
- Results are saved under memory/ in your project, so later skills can build on them
- Small helper scripts use only Python's standard library, for things like free keyword ideas and DNS lookups; tools such as Search Console or your email platform are optional

Good to know
- In Claude Code the plugin adds hooks: they load your saved project memory when a session starts and check writes to its memory/ folder.
- It adds no MCP servers, and its social skills don't post or send messages for you.
- The same skills install in other agents with npx skills add aaron-he-zhu/aaron-marketing-skills.
- A community project, licensed Apache-2.0.

- Type: Plugin
- Made by: aaron-he-zhu
- Category: Marketing & SEO
- Formats: Claude plugins
- Version: 20.1.0
- Website: https://aaronmarketing.ai/
- Source: https://github.com/aaron-he-zhu/aaron-marketing-skills
- Page: https://pluginboard.ai/plugins/aaron-marketing-skills

## Works with

- Claude
- GitHub Copilot
- Claude Code
- OpenClaw

## Install

### Claude

In Claude (web or desktop): Customize → Plugins → Add → Add marketplace, enter aaron-he-zhu/aaron-marketing-skills, then add aaron-marketing

### Claude Code

In Claude Code:

```text
/plugin marketplace add aaron-he-zhu/aaron-marketing-skills
/plugin install aaron-marketing@aaron
```

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From Pluginboard (https://pluginboard.ai).